TVC for GI Cancer Institute – The Gutsy Challenge

Here is the first of two TVC’s I made with Peter Fenton for the GI Institute.
The Gutsy Challenge is a cancer fundraiser that asks kids to eat 2 fruit and 4 veg a day for 1 week to raise money for gastro-intestinal cancer.

(watch in HD)

Directed by Natalie van den Dungen
Produced by Peter Fenton & Natalie van den Dungen
Shot by Justin Brickle
Agency: Dynamix